Golf bags, headgear, golf clothing.

If you play golf, you’ve probably seen some of Stitch’s handicrafts by now.

Golfweek recently sat down with CEO Brad King and Founder and Chief Design / Creative Officer Charlie Burgwyn to talk about the company, its range of products and how the two began. They share how they met – Brad coached Charlie Burgwyn in high school golf – and their plans for the company’s future.

“It’s great when you find something that matters to you,” said Burgwyn. “And if you are a company that talks about details and innovation and wants to be measured by them, you will be measured down to the last stitch, and that is where the name comes from.”