B.ob Parsons, best known as the founder of GoDaddy, hosted the opening ceremony of its fourth PXG store in Arizona on November 17th.
The company PXG plans to open a total of around 24 branches by the end of next year and to focus on stationary retail.
PXG stores and golf in general have done well during COVID-19, with golf courses being one of the few businesses allowed to stay open.
But the PXG stores not only sell golf clubs and clothing, they also have rooms with golf simulators where players can test clubs and have their swings analyzed by computers and golf experts.
“Nothing is sold off the shelf,” said Parsons.
When a customer buys from PXG, they also benefit from a comprehensive “adjustment process”, which the ability of the golfers, the goals, Swing inclination and the power of golfers.
A self-proclaimed mother of golf, Parsons founded PXG in 2014 with the intention of designing and developing the best golf clubs in the world. The company has grown to be Parsons’s largest post-godaddy, serving golfers in more than 50 countries.
Renee Parsons is President and Executive Creative Director of PXG Apparel and is active in managing expansion and events at Scottsdale National Golf Club.
In 2019 PXG was named one of the Fastest Growing Private Companies in the United States by Inc Magazine. This is Bob’s third company to top the list – Parsons Technology (No. 11, 1992), GoDaddy (No. 8, 2004), and PXG (No. 123, 2019).
PXG also hosts off-site events at driving ranges and golf courses where they perform swing analysis and fittings.
PXG at The Stores At Norterra has 4,000 square meters with two state-of-the-art golf simulators where golfers can get a swing analysis, as well as a putting green, a lounge area and a large sales area where their unique clothing line is showcased.